This Privacy Policy outlines the manner in which www.ministerwhite.com (referred to as the "Site" or "we") gathers, utilizes, and discloses your Personal Information when you visit the Site or engage in purchases from it.

Collection of Personal Information:
Upon visiting the Site, specific information about your device, interactions with the Site, and the data necessary for processing your purchases is collected. Should you contact us for customer support, additional information might be obtained. Within this Privacy Policy, the term "Personal Information" pertains to any data uniquely identifying an individual (including the details mentioned below). For a comprehensive understanding of the Personal Information collected and its reasons, please consult the following list.

Device Information:
Examples of Personal Information gathered: web browser version, IP address, time zone, cookie details, viewed sites or products, search queries, and your interactions with the Site.
Intention of collection: ensuring accurate Site loading, performing analytics on Site usage for optimization, and facilitating effective site experience.
Source of collection: Automatically collected via cookies, log files, web beacons, tags, or pixels upon accessing the Site.

Sharing Personal Information:
To aid in delivering services and fulfilling contractual obligations, we share your Personal Information with service providers. For instance:

Our online store's operations are powered by Shopify. Further insight into how Shopify employs your Personal Information can be found here: https://www.shopify.com/legal/privacy.
We may divulge your Personal Information to adhere to relevant laws and regulations, respond to lawful requests like subpoenas, search warrants, or safeguard our rights.

Behavioral Advertising:
As previously mentioned, your Personal Information is utilized for targeted advertising or marketing communications that may interest you. For example:

Google Analytics assists us in comprehending how customers utilize the Site. For more on Google's employment of your Personal Information, refer to: https://policies.google.com/privacy?hl=en.
To opt out of Google Analytics, visit: https://tools.google.com/dlpage/gaoptout.

We collaborate with advertising partners by sharing information about Site usage, purchases, and interaction with our ads on external websites. This involves direct sharing with partners and may employ cookies or analogous technologies (subject to your location-based consent).

To learn more about targeted advertising, visit the Network Advertising Initiative’s educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Use of Personal Information:
Your Personal Information is employed to offer services, encompassing product sales, payment processing, order fulfillment, and updates about new products, services, and promotions.

Your consent;
Execution of the contract between you and the Site;
Adhering to legal obligations;
Preserving vital interests;
Executing tasks for public interest;
Serving legitimate interests, not infringing upon your core rights and freedoms.

Retention:
Upon placing an order via the Site, your Personal Information will be retained for record-keeping purposes unless you request its deletion. To understand more about the right to erasure, consult the ‘Your Rights’ section below.

We [DO/DO NOT] engage in fully automated decision-making with legal or major personal implications using customer data.

Shopify, our processor, engages in limited automated decision-making to counter fraud, without significant legal or personal ramifications.

Automated decision-making includes:
Temporary IP address denylists for repeated failed transactions (for a short duration).
Temporary credit card denylists for associated IP addresses (lasting a few days).

Cookies:
When you visit the Site, a small piece of data known as a cookie is downloaded to your device. Various types of cookies are used, including functional, performance, advertising, and social media/content cookies. Cookies enrich your browsing experience by remembering actions and preferences (e.g., login, region choice). They also offer insights into website usage patterns.

We utilize the following cookies to enhance your Site experience and deliver our services.

Cookies Vital for Store Operations
Name Function
_ab Access to admin.
_secure_session_id Navigation through the storefront.
Shopping cart functionality.
cart_sig Checkout process.
cart_ts Checkout process.
checkout_token Checkout process.
secret Checkout process.
secure_customer_sig Customer login.
storefront_digest Customer login.
_shopify_u Updating customer account data.
Reporting and Analytics
Name Function
_tracking_consent Tracking preferences.
_landing_page Landing page tracking.
_orig_referrer Landing page tracking.
_s Shopify analytics.
_shopify_fs Shopify analytics.
_shopify_s Shopify analytics.
_shopify_sa_p Shopify analytics for marketing & referrals.
_shopify_sa_t Shopify analytics for marketing & referrals.
_shopify_y Shopify analytics.
_y Shopify analytics.
[INSERT OTHER COOKIES OR TRACKING TECHNOLOGIES THAT YOU USE]

The duration a cookie remains on your device hinges on its "persistent" or "session" nature. Session cookies last until browsing stops, while persistent cookies persist until expiry or deletion. Most cookies we use are persistent, expiring between 30 minutes and two years from download.

Cookies can be controlled and managed in various ways. Keep in mind that blocking or removing cookies may impede user experience and accessibility to parts of the website.

Most browsers accept cookies by default, but you can modify this via browser controls in "Tools" or "Preferences". To learn more about altering browser settings or managing cookies, consult your browser's help file or websites such as www.allaboutcookies.org.

However, note that cookie blocking may not entirely halt information sharing with third parties like advertising partners. To exercise your rights or opt out of specific uses of your information by these entities, follow the instructions in the "Behavioral Advertising" section above.

Do Not Track:
Please be aware that due to inconsistent industry understanding of "Do Not Track" signals, we do not alter our data collection or usage practices based on these signals.

Alterations:
This Privacy Policy may be periodically updated to reflect operational, legal, or regulatory changes.

Contact:
For further details on our privacy practices, queries, or complaints, contact us via email at [email address] or by mail:

Minister White Clothing (A unit of OTTO clothing Pvt. ltd), 30, 1st floor, Bazullah road, T. Nagar, 600017 Chennai TN, India

Last updated: [17/08/2023]